Thoughts on Hong Kong’s consumer culture

Graveyard in Macau - No relation to the post. I just thought it pretty dramatic.

I’ve been thinking a lot about consumer culture here in Hong Kong. It’s a lot of speculation on my part, and nothing I can substantiate right now – two months can lead one to make a lot of specious assumptions with no real knowledge. Part of this is asking questions I couldn’t even begin to answer.

Being in any sort of shopping area brings me extreme discomfort. As much as I love the atmosphere of the markets, it is here especially that one tends to be pounced on by the vendor of the stall immediately. I’m not sure if the same is true for everyone or if because I’m┬áCaucasian, they figure I’m a tourist and therefore going to be susceptible to spending more money.

There are times when I’ve been in more traditional areas where vendors are selling authentic Chinese goods and they have been kind enough to educate me more on the symbolism and the purpose of the items. While it is wonderful of them to do so, it makes me feel uncomfortable to walk away without purchasing anything, as it seems there is still an implicit relationship of buyer and seller. They have given their time to educate me about their goods, and I in turn purchase something.

There seems to be a point when the vendor in your average market stall will know they’ve lost the potential sale – the friendliness they greeted you with disappears and their faces are closed to you, sullen and cold. If I haven’t fled from their initial pounce, I will at this point – wondering about their practical situations – how much money they make and if it’s enough to survive – if they hate this job with an utter passion (I would) – 10-8, and how tiring it must be to endlessly try to peddle their wares to people – dealing with obnoxious tourists who will laugh at their prices, only accepting the rock bottom concession that is made by the vendor as they walk away.

Man Selling Shrink Wrap Machine

Man Selling Shrink Wrap Machine - I can't help but think that all the ladies were watching because he was good looking. I mean, really? A shrink wrap machine demonstration??

I can’t get over what feels like the shiny newness of the sales industry (I don’t mean the markets themselves). Hong Kong was primarily a manufacturing economy and in the past two decades has become a service economy. In the markets it is not uncommon to see someone with a hands-free microphone selling some gadget, charismatically giving demonstrations. What amazes me is that often I don’t know why the item would warrant such a sales act or why people would even buy it despite the act – a shrink wrap machine, a cleaning mitt, and sometimes even just little chachkas. All the same, the salesperson extols the value of the product like gospel.

Man selling I don't know what - I couldn't figure it out before I got a "Missy, missy - no no!!!" because I was taking pictures. Chachkas??

The atmosphere in your retail stores is much different than the market, but still makes me think “new”. You are greeted by every single person you encounter and I have yet to come across an unfriendly salesperson. I know some stores back in the US require you to greet each shopper you encounter, but it is nowhere near the scale of Hong Kong.

I’ve been wondering about class and the idea of being a retail salesperson – in a culture where consumerism and business are prized above all else, are these people proud of their jobs in a way that retail workers in the United States aren’t? Is a retail job in a shiny new mall more highly regarded than what is probably a much better paying manufacturing job? Or is this perhaps a holdover from colonial Hong Kong where a subset of people are expected to serve without complaint? I’m also really curious about how I’m treated and how it might be different in comparison to someone who is perceived as a native Hongkonger.

Despite the image that Hong Kong tries to put forth – a glittering, wealthy metropolis – how much of the population is truly able to partake in the life it represents?

The things the man was selling... nightlights?? Chachkas!!

Mong Kok Night Market: Photo Essay

Nike Night Market Stall

A Nike ad peaking out behind a night market stall - liked the concept, not sure about my execution.

This is going to be more photo than essay, but after nearly nine solid days of being stuck in the dorm room I couldn’t take it anymore. Needed to get back out there with my camera, was missing Hong Kong and the ability to explore its streets. It was a scary couple of days there where they wanted to put me in the hospital due to crazy painful tonsillitis that just wasn’t getting better… I’m sure I’ll be writing more in depth about the experience and it will be filed under the “Lost in Translation” category…. Given my condition has improved greatly and I’m going back to work tomorrow (yay!!!), I decided to take a short trip to explore the Mong Kok night markets again. It was so wonderful to be back out.

Some of the highlights of the night -

Share Tea! - Iced Vanilla Milk Tea, Lemon Black Tea and Mango Cream

  • FINALLY finding the Share Tea stand in Mong Kok!! My haul comprised of a beautiful, freshly made 24(?) ounces each of lemon flavored black tea, vanilla milk tea and mango with cream for a hefty total of about $5 USD. (Starbucks…. what’s Starbucks?!?)
  • Watching an old couple while waiting for my tea – the old man shuffling down the street, the woman yelling after him in Cantonese amidst the Mong Kok craziness of tons of people and neon lights. He turns back and looks at her, says something, and continues on as he smokes his cigarette. Despite the difference in language, you could just imagine by the set of his shoulders and the way he looked back that his words were “yeeeeah, whaaatever”. He continued on as she shook her fist and followed…. It was an amusing scene to say the least, and one I wouldn’t have witnessed if they hadn’t bumped into me in the process…..

Pictures aren’t the GREATEST, but hope it gives you an idea of what the night markets are like….